I have a confession to make: I’d rather be sailing than building your website. The similarities between making a safe passage and managing a successful project are many.
Last week my family and I spent a glorious week in Devon. There is nowhere more wonderful than Devon at Easter, the hedgerows were exploding with life, new born lambs cavorted around the fields, and cream teas with clotted cream fresh from …
In my experience one of the biggest mistakes companies make with their websites is to assume that visitors will take the time to understand what their business is about, but in reality you have their attention for 15 seconds
Your companies branding is never more visible to your clients and potential clients than it is on your website, but lots of companies are content to stick their logo in the corner, their colours in the background and use stock photos.
Building a new website can be a powerful exercise in business clarity but only if your website designer takes the time and has the right processes in place to truly understand your business.
Your current website designer is failing you and at best providing just half of the service that your business needs to succeed.
Your website is the front door to your recruitment agency. If people open it and they don’t like what they see, they will leave without ever looking back. Unfortunately, most recruiters are not aware of the power of a website and nail the d…
It could be argued that a professional looking recruitment website is like a newly renovated office. Get it right, and you’ll be eager to invite candidates and clients. Get it wrong, and you’ll turn prospects away.
When you’re not clear on certain aspects of your business, it’s going to prevent you from taking the necessary actions that are going to help you to grow. Without clarity, your company moves from place to place like a ship without a rudder,…
Your online presence is there to raise your profile and attract targeted clients and candidates. But what if your best efforts aren't working?
Without a lead magnet most visitors to your website will leave never to return, but which lead magnet is best?
A new website is a big investment and there is a lot to think about. Technical decisions and specifications can make the decision even more complicated, but there are some things so basic that every website designer should get them right as…
What percentage of visitors to your website send you an email or call you? What would it be worth to your business if you could double that number?
Faith is something that all entrepreneurs need in abundance, but unlike Ray Kinsella we can’t afford blind faith – our faith needs to be rooted in reality.